This spot is believed to be in the public domain. Burger Chef is a trademark of CKE Enterprises.
In 1977 and 1980, General Foods operated Burger Chef the sole sponsor of fast food promotional material for Star Wars and The Empire Strikes Back. This was a novel approach to movie promotion in 1977. By 1983 (Return of the Jedi time) Burger Chef was no longer a national entity. Most locations had converted to Hardees or Pleasers and in the Mid-South a number of franchisees formed Mr. Chef's.This spot is believed to be in the public domain. Burger Chef is a trademark of CKE Enterprises.
In 1977 and 1980, General Foods operated...all »This spot is believed to be in the public domain. Burger Chef is a trademark of CKE Enterprises.
In 1977 and 1980, General Foods operated Burger Chef the sole sponsor of fast food promotional material for Star Wars and The Empire Strikes Back. This was a novel approach to movie promotion in 1977. By 1983 (Return of the Jedi time) Burger Chef was no longer a national entity. Most locations had converted to Hardees or Pleasers and in the Mid-South a number of franchisees formed Mr. Chef's.«
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