Softec Presents: Second Life - User-created Content - Social Networks
1:02:11
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2 years ago
Second Life is a popular instance of a commercial, interactive, 3D "metaverse". Our discussion will explore "what works" in SL and examine how those points could apply to SLO area businesses and organizations. Possibilities include a wide range of interests: ecommerce, architecture, land resource management, education, personnel training, and telecommuting. In general, three strategies indicate directions for a generation of technology to follow the Microsoft desktop: Second Life (metaverse), Facebook (widget platform), Google/Yahoo/Netvibes (start pages).
Concepts such as user-created content, social networks, and open platforms have enabled the successes of those strategies. However, with successes come new challenges: infrastructure scaling, business conflicts of interest, technical hurdles, over-reported numbers, and a wide range of legal issues. We will explore these issues by looking examples in SL from well-known companies: IBM, Reuters, Sears, etc. We will contrast those with examples from competing "metaverse" spaces (Viacom, Ogoglio) plus competing platforms (Facebook). We will cover a few interesting books on the subject, plus notable blogs and other resources.
About the Presenter:
Paco Nathan, a native of SLO, has 25 years experience in software R&D: network applications, UI design, computational linguistics, open source projects, and engineering management. He holds a BS in Math Sciences and MS in Computer Science from Stanford. He worked at NASA/Ames, Bell Labs, Motorola, and since 1990 has focused on early-stage tech ventures - in both public and private equity. Among those, Paco co-founded FringeWare in 1992, an early e-commerce firm. He has written for several periodicals, including Wired, OUReilly Network, bOING-bOING, Mondo 2000.
HeadCase Humanufacturing is the leader in analyzing and constructing online personalities, with a mission to advance individuals' ability to express their imaginations, explore their personalities, and create new friends. Founded in June 2006 and based in Los Angeles, HeadCase is funded by True Ventures of San Francisco, CA and Burnt Norton of Jupiter, FL. Paco NATHAN Technical Director, HeadCase Humanufacturing +1.310.928.7960
http://headcaselabs.comSecond Life is a popular instance of a commercial, interactive, 3D "metaverse". Our discussion will explore "what works" in SL and examine h...all »Second Life is a popular instance of a commercial, interactive, 3D "metaverse". Our discussion will explore "what works" in SL and examine how those points could apply to SLO area businesses and organizations. Possibilities include a wide range of interests: ecommerce, architecture, land resource management, education, personnel training, and telecommuting. In general, three strategies indicate directions for a generation of technology to follow the Microsoft desktop: Second Life (metaverse), Facebook (widget platform), Google/Yahoo/Netvibes (start pages).
Concepts such as user-created content, social networks, and open platforms have enabled the successes of those strategies. However, with successes come new challenges: infrastructure scaling, business conflicts of interest, technical hurdles, over-reported numbers, and a wide range of legal issues. We will explore these issues by looking examples in SL from well-known companies: IBM, Reuters, Sears, etc. We will contrast those with examples from competing "metaverse" spaces (Viacom, Ogoglio) plus competing platforms (Facebook). We will cover a few interesting books on the subject, plus notable blogs and other resources.
About the Presenter:
Paco Nathan, a native of SLO, has 25 years experience in software R&D: network applications, UI design, computational linguistics, open source projects, and engineering management. He holds a BS in Math Sciences and MS in Computer Science from Stanford. He worked at NASA/Ames, Bell Labs, Motorola, and since 1990 has focused on early-stage tech ventures - in both public and private equity. Among those, Paco co-founded FringeWare in 1992, an early e-commerce firm. He has written for several periodicals, including Wired, OUReilly Network, bOING-bOING, Mondo 2000.
HeadCase Humanufacturing is the leader in analyzing and constructing online personalities, with a mission to advance individuals' ability to express their imaginations, explore their personalities, and create new friends. Founded in June 2006 and based in Los Angeles, HeadCase is funded by True Ventures of San Francisco, CA and Burnt Norton of Jupiter, FL. Paco NATHAN Technical Director, HeadCase Humanufacturing +1.310.928.7960
http://headcaselabs.com«
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